LIM Studio / Logo
in order to concentrate on the structure alone, I am a firm believer that a good logo must be designed using just black; but it could be a good excercise to try something different sometimes.
Usually, color is another stage of the process that ads a certain concept to a logo, but in this case I used 28 tones to make the palette be a form of structure itself.
I wanted explore as many combinations as possible by extending the Tangram puzzle based structure to the color palette.
Don't let your beginnings become your ends.
(Advice given to me by a homeless friend at a train station conversation in Valencia.)